On rhetoric

Rhetoric is about how we influence each other through  our languange, at every meeting. Not one situation is like another, and in this, lies the challenge.

Rhetoric is much more than public speaking. It is how to present an idea and to argue for an opinion, to engage others, to inform and to persuade, whenever it is necessary. Last but not least, it is to listen actively, to carry on a dialogue and to deliberate in order to make sensible decisions. And how to execute distinct leadership.

Rhetoric is the foundation of all our modern theories about communication. In a society where good communicaton and good relations are increasingly important, knowledge of rhetoric is not only generally instructive. It also builds competitive strength. Excellent communication leads to excellent relations - and excellent results.

Welcome to Forum Rhetorica!